Mortar is a young, strategically-driven brand development shop that knows how to translate customer insights into big ideas for our clients.

Our planning team is the rich, gooey center of an integrated marketing team that includes brand and account strategists, creatives, social media consultants, and PR specialists.

While we’re looking for freelance right now, successful candidates could very quickly transition to full-time. We are also interested in hearing from candidates who seek a more suitable life balance (you know who you are).

To be considered, you’ll need a background of between 2-10+ years in agency-side planning, including experience in strategic/marketing analysis, consumer profiling and all forms of research.

Mostly, you’ll need to be able to:

• Provide leadership on brand initiatives
• Recommend new and innovative research techniques
• Hold your own in interviews with senior executives in a wide range of areas including esp. b2b technology, healthcare, entertainment and web services.
• Write compelling positioning documents and briefs
• Envelop clients and consumers in your god-like aura

Too much to ask? You tell us. Send a resume and brief cover email with the subject line “Planning Fiend (via Mortarblog)” to: jobs@mortaragency.com

GAMA-GO got with local letterpress house Hello, Lucky! to produce these limited-edition posters. All the money goes to relief for Japan. Check it out.

So, we're totally the first blog to mention this, right? No? Fine. Be that way.
But we would be remiss if we didn't give a nod to smartwater's approach here. By handing out some entertainment while acknowledging that there really isn't that much to say about smartwater, they made an awkward "Hi, We're A Big Dumb Corporation, Would You Like To Buy Some Water In A Bottle That Will Probably End Up, Ironically, Polluting Other Water?"-moment into something relatable and fun.  

In a world of "global leaders" running around "revolutionizing" things, self-deprecating humor stands out like Cary Grant in a room full of Carrot Tops.

Plus: Gratuitous Puppies. They're more impossible to resist than monkey bartenders. Well, almost.

Via Adrants.

Hi, is this the GoPro marketing team? It is? There’s this guy down in Valparaiso, Chile – we’re pretty sure he just shot your next commercial.

Love, Mortar.

P.S. You might want to hurry up and get it on the air before Dramamine, Bell Helmets or Cesar Millan steal your thunder.

Via Deadspin.